News
Latest articles
Jayhawks Play for More: How Data and Dedication Are Fueling Victory Over Cancer
When performance meets purpose, something bigger happens. This fall, ShotTracker is proud to power the Jayhawks Victory Over Cancer campaign, a partnership between KU Athletics,
Redefining the Court: ShotTracker x ASB GlassFloor
Basketball just stepped into the future, literally. With ASB GlassFloor’s LED-powered courts now lighting up real-time gameplay, ShotTracker’s presence in this innovation wave isn’t just
ShotTracker Expands Innovation & Partnerships Across Big 12 and NCAA Basketball
Revolutionizing the Game with AI-Driven Analytics & Fan Engagement ShotTracker continues to push the boundaries of sports technology, expanding its impact at the Big 12
The State of ShotTracker: A Message from our CEO
Dear Valued Partner, I have always been an optimist, living at the intersections of sports, media and technology and it’s critical to understand the current
ShotTracker Expands Leadership Team as Growth Accelerates
ShotTracker is making headlines again—this time for our latest wave of strategic hires and expansion beyond basketball. As ShotTracker continues to revolutionize real-time sports analytics,
How UPike Coach Kelly Wells Used Analytics At The NAIA Championships
“Analytics help confirm or deny what we’re seeing,” says University of Pikeville men’s basketball coach Kelly Wells. Though he considers himself to be a “big
Press Release
ShotTracker Announces Expansion Into Division 2 and Division 3 Schools and Update on Latest NCAA Partnerships
ShotTracker, the revolutionary AI-powered sports analytics platform transforming how teams capture and visualize performance data, today unveiled a comprehensive platform designed to engage with the
ShotTracker, FanThreeSixty Launch New Strategic Partnership
OVERLAND PARK, KS (June 30, 2025) — ShotTracker, the revolutionary AI-powered sports analytics platform transforming how teams capture and visualize performance data, today announced a
ShotTracker, ASB GlassFloor Announce New Strategic Partnership
ShotTracker, the industry leader in adaptive real-time data and AI-driven insights for basketball teams, leagues, facilities and fans today announced a new collaboration with ASB
ShotTracker Expands Helix and Hype Activation With Phillips 66 Big 12 Men’s and Women’s Basketball Tournaments
Both ShotTracker’s Helix technology for men’s and women’s teams, and Hype, tied to in-game experience for fans, continues to be showcased at the T-Mobile Center
ShotTracker Announces Additions and Partnership Extensions for 17 NCAA MBB and WBB Programs
NEWS Marshall and San Diego State Women’s Basketball, Indiana, Boise State, Creighton, Purdue, Johnson C. Smith Men’s Basketball, dual team additions for Arizona State, Arizona,
ShotTracker Announces Largest Staff Expansion In Company History
Greg Kirkorsky named Chief Revenue Officer, LaDonna Gooden named Chief Operating Officer, leading the addition of experts in Artificial Intelligence, Brand Marketing, Sales and Partner