Shot IQ: The Metric That Separates Good Shooters from Smart Shooters
Field goal percentage tells you what happened. ShotIQ tells you why it happened and what is going to happen next. A player drains five shots in a row. The crowd goes wild. The stat sheet looks great. But here is the question nobody in the building is asking: Were those good shots? That is where […]
How the Best Video Coordinators Build Their Edge Before the Season Starts
The basketball video coordinators who run the room are not the most technical ones in it. They are the most prepared. The best video coordinators do not wait for the season to hand them a direction. They set one. They are not sitting in August waiting for the first practice plan to drop or a […]
Iowa State After Crooks: How the Cyclones Are Building Something New
A program that lost its biggest star is answering with depth, versatility, and a new way of playing. Scout ran the numbers on what comes next. This breakdown is powered by ShotTracker Scout, our AI-driven scouting platform. Fit Scores reflect how well each incoming player projects to fit Iowa State’s evolving system based on possession-level […]
Beyond the Box Score: How the ShotTracker Rating Measures True Player Impact
What Is the ShotTracker Rating? The ShotTracker Rating is a comprehensive performance metric built to evaluate player impact using ShotTracker data. Each score (out of 100) is proprietary to ShotTracker and derived from a blend of in-house box score statistics and advanced analytics. Every player receives a game rating based on their performance in each […]
Audi Crooks to Oklahoma State: The Transfer That Changes Everything
Part 1 A new roster, a new identity, and one move that shifts the conversation around two of the Big 12’s most competitive programs. We ran this move through ShotTracker Scout, our AI-powered scouting platform, to understand the full impact on both programs. Every Fit Score and player analysis in this breakdown is powered by […]
What Does It Cost to Win in March? NIL Spending & the 2026 Tournament
Part 3 of our series on NIL investment and the 2026 NCAA Tournament. Part 1 asked what it costs to build a tournament-caliber roster and found that seeding and spending don’t line up as neatly as you’d expect. Conference affiliation and program history drive investment more than where the selection committee eventually places a team. […]
The NIL ROI Behind the 2026 Tournament
Part 2 of our series on NIL investment and the 2026 NCAA Tournament In Part 1, we looked at what it costs to build a tournament-caliber roster. This piece turns to what conferences got back from the tournament itself — not in recruiting leverage or donor momentum, but in direct tournament revenue. Michigan cut down […]
What is the NIL Cost of Building an NCAA Tournament Team?
NIL, the NCAA Tournament, and what the data tells us about the price of March. College basketball has always rewarded the teams that build the best rosters. But in the NIL era, “building a roster” has a price tag attached, one that’s increasingly visible, even if the exact figures remain murky. For the first time, […]
From SportsCode to MyVA: The Migration That Pays for Itself
Real stories from coaches and video staff on simplifying film, improving feedback, and getting more out of every possession. In this testimonial series, coaches, coordinators, and analytics staff share how ShotTracker changed the way they approach video, data, and player development from first impressions to real results. At this point, the story becomes bigger than […]
Why ShotTracker Exists (And What We’re Solving)
“If you like to win, you should adopt ShotTracker. If you like your time back, you should adopt ShotTracker.” Dayveon, Co-founder and CEO of ShotTracker explains. “Basketball is very convoluted right now. Coaches used to have down times. Now they have another full-time job.” Player development, recruiting, film breakdown, opponent scouting, stat entry and there’s […]