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ShotTracker CEO Davyeon Ross Joins Forbes’ “The Enterprise Zone”

ShotTracker Co-Founder and CEO Davyeon Ross recently sat down with Forbes and Jabari Young for an episode of The Enterprise Zone, and the conversation captures the epitome of what makes ShotTracker who we are. Davyeon covers a lot of ground, from the earliest days of pitching investors out of a warehouse with no court, to […]

Zone by Zone: The Top Scorers in Division I Basketball Heading Into 2026-27

Scoring averages tell you how much a player produced. Zone scoring tells you where. A player who generates most of their points in the restricted area is a fundamentally different offensive threat than one who operates in the midrange or along the perimeter, and understanding that distinction matters when you are evaluating portal fits, building […]

The Stepback Jumper in Division I Basketball: Who Takes It, Where, and Whether It Works

Note: “Bigs” includes Forwards and Centers. “FGA” refers to field goal attempts.  All data sourced from ShotTracker. Analysis covers Division I men’s and women’s basketball from the 2025-26 season. Few shots have become more synonymous with modern basketball than the stepback jumper. The stepback jumper allows an offensive player to create separation from a defender […]

Marshall Is Not Defending a Breakthrough Season, They Are Building on It!

28 Wins. A WNIT Championship. The Winningest season in program history. Now a retooled roster. Juli Fulk’s program is raising the standard. This breakdown is powered by ShotTracker Scout. All player analysis and roster-fit data referenced here come from Scout’s AI-driven scouting platform. Last season, Marshall Women’s Basketball accomplished something few programs ever do. The […]

What our Data Says About Clutch Shooting in Division I Basketball: Part 2

Note: “Bigs” includes Forwards and Centers. “FGA” refers to field goal attempts, “3FGA” refers to three-point attempts, and “FTA” refers to free throw attempts. Last time, we examined our first “clutch” scenario, specifically games within five points during the final four minutes. This time, we’re looking at a different kind of pressure – possessions with […]

How BYU Women’s Basketball Built Something Real in Year One

BYU Women’s Basketball had won five of their last six games heading into Selection Sunday. The Cougars were 22-11 and had just posted the best Big 12 finish in program history. When the bracket was revealed, their name was not in it. BYU was the last team left out of the NCAA Tournament field. So […]

What Our Data Says About Clutch Shooting in Division I Basketball: Part 1

Note: “Bigs” includes Forwards and Centers. “FGA” refers to field goal attempts, “3FGA” refers to three-point attempts, and “FTA” refers to free throw attempts. ShotTracker tracked shooting performance across two distinct late-game scenarios in the 2025-26 season. Part 1 focuses on close-game situations. What happens to shot distribution and efficiency when the score is tight […]

Lee Cummard on Coaching, Culture, and Why Data Makes the Eye Test Sharper

Lee Cummard, HEad Coach BYU Women's Basketball

Lee Cummard built something real in his first season at BYU Women’s Basketball. 28 wins, a WBIT Championship run, and a program identity that goes well beyond the box score. In this video, he talks about what drives that, from how he builds alignment between his staff and players, to why data does not replace […]

Off the Dribble vs. Catch-and-Shoot: How Shot Creation Differs by Position in Division I Basketball

Note: Throughout this post, ‘bigs’ includes both forwards and centers. ‘OTD’ refers to off-the-dribble attempts, ‘CAS’ refers to catch-and-shoot attempts, and ‘FGA’ refers to field goal attempts. *All data sourced from ShotTracker. Analysis covers Division I men’s and women’s basketball ShotTracker tracked every field goal attempt across Division I men’s and women’s basketball and broke […]